Bridal Makeup Artist
Homeschool Mama
bridal team owner
Serial Entrepreneur
Reality Television Addict
HI, I’M EMILY
It all started with a love of makeup, horror movies, spfx and a strong desire to live life on my terms.
Over the last 17 years, I’ve scaled from solo artist to six-figure CEO with a team of 20+ and trust me, there was a lot of trial and error along the way! Since 2018 I’ve been mentoring bridal artists on how to elevate their client experience and grow their businesses. These days, I spend my time homeschooling my daughter & living life on my terms only because I built the structure to support this lifestyle. I want to help you gain the same freedom in your life.
I help bridal pros turn their duct-taped
bridal biz into a systemized💰machine.
Over the last 17 years, I’ve scaled from solo artist to six-figure CEO with a team of 20+ and trust me, there was a lot of trial and error along the way!
I know how tough running a bridal artist biz can be when you don’t have the right tools — and now I’m on a mission to help other artists build the business of their dreams while gaining the schedule and financial freedom they deserve.
I was a solo bridal artist who loved bringing my brides visions to life but absolutely dreaded opening my inbox.
As a 17+ year veteran of the bridal beauty biz, I know exactly how it feels to be totally overwhelmed by managing your business. From dealing with inquiries and sending quotes and contracts, I used to have no real systems or processes to fall back on — and my brides’ experience suffered, along with my personal life.
Since 2018 I’ve been mentoring bridal artists on how to systemize, automate, scale + elevate their client experience and grow their businesses. Whether you’re happy being a solo artist or you want to build a team, getting the backend of your business systemized is required for scalability. You can't grow what you don't track, and you cannot scale something with no foundation.
That little life you're dreaming of...it's possible for you babe.
I'm Living Proof.
When I finally decided to take control and figure out a way to manage it all, everything changed.
I didn’t start as a CEO — I started as a solo bridal artist juggling everything… and low-key dreading my inbox.
Fast forward 17 years, and I’ve scaled to a six-figure business with a team of 20+ — but it didn’t happen by accident. It was built through a lot of trial, error, and figuring things out the hard way.
Because here’s the truth: being talented isn’t enough to grow a bridal business. If your backend is messy, your growth will always hit a ceiling.
I know what it feels like to be completely overwhelmed — inquiries coming in, quotes to send, contracts to manage… with zero real systems holding it all together. And when your business feels chaotic, everything suffers — your clients’ experience and your personal life.
That’s exactly why I became obsessed with systems. Since 2018, I’ve been helping bridal artists streamline, automate, and scale their businesses — without sacrificing the client experience they’re known for. Because whether you want to stay solo or build a full team, one thing is non-negotiable: You cannot scale chaos. You can’t grow what you don’t track. And you can’t build freedom on a shaky foundation.
And speaking of freedom…Today, my business doesn’t run me — I run it.
I homeschool my daughter, lead my bridal team from home, and work from wherever I want. My business supports my life — not the other way around. That’s the standard now. And it’s exactly what I help my clients build too.
134%
scaled my business yearly
$425k
built a team & hit multi 6-figures in 2 years
80+
monthly leads volume
17+
years in business
meet haven
a moment for the mamas building empires.
Meet Haven, my beautiful daughter who motivates me to kick ass on the daily. One of my biggest WHY's in business is her - years before I ever considered having kids, I knew I wanted the freedom to homeschool if I wanted to. All the hard work and hard lessons in this journey of building my bridal beauty business was worth it.
You can absolutely have a business that affords you the freedom to show up as the mom you want to be in any season of motherhood.
the heart behind
my why
When I first started and through my first decade of being a solo bridal makeup artist, there were no mentors to be found. I started in this industry back when it was the Jaclyn Hill & Kandee Johnson Youtube era (iykyk).
Through the years I learned so many hard lessons. Lessons that cost me time and money I will never get back. I don't want that for you. Helping other bridal babes get to their goal faster without the low lows is my passion. I've been in your exact shoes and I can show you the way.
It is my calling to help bridal pros build a sustainable business that fits within their capacity and lets them live life on their terms (just like I have).
ON MY MOODBOARD
community
the acoustic version
laughter
Whether you're struggling to convert leads or ready to scale, you don’t have to figure it out alone. Get expert guidance, proven strategies, and a clear action plan tailored to your goals. Book a free discovery call today, and let’s build your dream bridal business from the ground up.