CRM setup services for bridal hmua

TM

The

Buildout

bridal business

Are you a bridal hair and makeup artist struggling with the chaos of managing the backend of your business? It’s time to turn that overwhelm into efficiency with our Bridal Business Buildout w/ CRM Setup.

We’ll transform your business into a streamlined, organized, and fully automated powerhouse, giving you more time to focus on your craft – and less time spent chained to your desk.


Ready to run your bridal beauty business like a CEO — not a circus?

You built your bridal business on hustle.
Now let’s rebuild it on systems.

Your calendar is full, but your systems are a mess. You’re juggling contracts, payments, timelines, and team chaos like it’s an Olympic sport. You know you should have workflows, policies, and a pricing model that is actually profitable — but no one ever taught you how to actually run your business like a CEO.

And now? You’re exhausted, underpaid, and dangerously close to resenting your dream career.

The Bridal Business Buildout is a 30 day intensive for bridal artists who are done winging their business. We rebuild your pricing, structure, systems, and strategy so your bridal business actually runs like a real business — and pays you like a true CEO, not a hobbyist.



You’ve built a beautiful brand — but behind the scenes, it’s chaos.

apply now

My Go-To Sneakers

These instantly elevate every outfit and I'm obsessed / wear them constantly.

Your DMs are blowing up. Your brides love you. But you’re drowning in disorganization.
Invoices everywhere. Contracts MIA. Team members confused. And don’t even get me started on pricing — it’s giving “hope and vibes,” not “profit and power.”

You didn’t sign up for burnout — but that’s exactly what you’re flirting with.
It’s not your artistry that’s broken — it’s your infrastructure.
The Bridal Business Buildout isn’t a course. It’s a reconstruction.

 For 1 month, I step inside your business and we fix everything that’s keeping you stuck:
✨  Systems that make sense — so you stop repeating the same mistakes.
 ✨ Boundaries that protect your time (and your peace).
 ✨ Profitable pricing that actually pays you more than minimum wage.
 ✨ Offers that are clean, clear, and magnetic to dream brides.
 ✨ Workflows + team structures that make growth feel effortless.

You’ll walk away with more confidence, more control, and more cashflow.

Your business looks gorgeous on Instagram — but backstage, it’s a mess.

Let’s burn the chaos to the ground — and rebuild something that runs itself.

here's the thing babe...

No more duct tape holding everything together, babe.

The Bridal Business Buildout isn’t another course collecting digital dust. It’s a 1 month, roll-up-your-sleeves rebuild for bridal artists who are ready for a profitable, systemized business that runs smoothly behind the brushes & hairspray.

Did you know the average creative beauty entrepreneur spends 35% of their week on admin tasks? But what if I told you there's a way to reduce that greatly with tried and true systems, workflows & processes that save you an average of 10+ hours per week on admin tasks that currently require your manual attention. What would that mean in your life to get back an extra 10+ hours a week?


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the transformation promise

💎 Rebuild your backend with real systems, workflows, and automation
 💎 Create your bridal pricing + profit model that actually makes sense
 💎 Redefine your offers so clients finally see your value
 💎 Install boundaries, policies, and structure that protect your time and peace
 💎 Coach and mentor you through the full transformation — no fluff, just results

Meet Sarah

owner of glow hair & makeup artistry, @glow_hmua

GLOW HAIR & MAKEUP ARTISTRY
@GLOW_HMUA
SOUTH AFRICA

PRETTY & POSH ARTISTRY
@PRETTYANDPOSHARTISTRY
OKLAHOMA, USA

MADISON THE MAKEUP ARTIST
@MADISONTHEMAKEUPARTIST
AUSTRALIA

pinup bridal
@pinupbridal
north carolina, USA

FLAWLESS FACES
@flawlessfacesbeautylounge
ORANGE COUNTY, CA

bridal by sue
@bridalbysue.co
sarasota, fl usa

5

COUNTRIES OF ARTISTS SERVICED

480/wk

HOURS OF ADMIN SAVED

48

BRIDAL BABES SERVED

@GLOW_HMU BASED IN SOUTH AFRICA // @PRETTYANDPOSHARTISTRY BASED IN OKLAHOMA // @MADISONTHEMAKEUPARTIST BASED IN AUSTRALIA, @PINUPBRIDAL BASED IN NORTH CAROLINA, @BRIDALBYSUE.CO BASED IN SARASOTA, FLORIDA // @FLAWLESSFACESBEAUTYLOUNGE BASED IN ORANGE COUNTY, CALIFORNIA // @GLOWUPBRIDAL_ BASED IN NEW JERSEY, @FIOREBEAUTYINCH BASED IN SOUTHERN, CALIFORNIA

what's included

included

01

Inbox & Calendar Organization

The first phase of the Bridal Business Buildout focuses on establishing a solid digital foundation using Google systems. This includes setting up and integrating Google Calendar and organizing the Google Inbox as well as creation of new calendars that will systemize with your new CRM System.

Simultaneously, we’ll organize your Gmail inbox to ensure it’s optimized for lead capture, client communication, and efficient workflow. Filters, labels, and custom folders will be set up to keep everything running smoothly.

This foundational setup ensures that all future tools and processes—such as CRMs, automation workflows, and client portals—can connect and function cohesively, giving your business structure, clarity, and room to scale.

02

Bridal Babe CEO Hub in Clickup

The ClickUp CEO Business Hub is your bridal business’s command center—designed specifically for you, the CEO. While your CRM handles client management, ClickUp is where you manage the business itself. This powerful project management system will help you organize, oversee, and grow every aspect of your operations.

In this custom-built ClickUp workspace, you’ll be able to set and track business goals, monitor KPIs, and keep a pulse on the key data that drives your success. It includes systems for daily task management, lead and conversion tracking, financial reporting, marketing plans, expense tracking, and long-term strategic planning.

Whether you’re reviewing your numbers, setting quarterly goals, or mapping out a new offer, the CEO Hub brings clarity, structure, and control to your business—making it easier to make smart decisions and scale with confidence.

03

Bridal Preview System Setup

Still scheduling bridal previews manually? It’s time to let that go. This setup takes the headache off your plate—completely. Using Acuity, we’ll build a fully branded, partially automated booking system where brides can easily schedule previews and up to 10 custom services (like event glam) without the back-and-forth messaging.

Each appointment comes with automatic confirmations, reminders, and follow-ups that gather trial feedback and help drive more Google reviews—without you lifting a finger. It syncs to your Google Calendar and sends instant email notifications so you're always in the loop.

If you're a team owner, we’ll build the same streamlined system for up to 10 artists *and* import up to 25 existing bookings to get you started fast. This is the game-changing upgrade that turns scheduling chaos into a smooth, professional experience for both you and your brides.


04

The Bridal Artist Workflow

This is the secret sauce—my signature Bridal Artist Workflow inside your CRM Setup that transforms inquiries into booked brides and raving fans. It’s a proven, step-by-step sales funnel & system that takes brides from first inquiry all the way through post-wedding follow-up, creating an unforgettable client experience that leads to glowing referrals and repeat business.

We’ll build this powerful workflow for you inside 17hats CRM, fully customized to your brand and services. It automates key parts of your sales funnel—so you’re not chasing leads or sending endless emails—and guides your brides through a seamless, elevated journey that makes them feel seen, supported, and excited to work with you.

This is the foundation that takes your business from “just booked” to fully branded and unforgettable.

TM

05

The Booked Wedding Tracker

Say hello to your new ride or die: The Booked Wedding Tracker. This best-selling control spreadsheet is your all-in-one command center for keeping track of every single wedding—by the year. No more digging through emails or scattered notes. At a glance, you’ll have a clear, organized view of all your booked brides, their details, dates, and where they are in your workflow.

This tracker is the backbone that supports your Bridal Artist Workflow and ties everything together—your CRM, calendar, automation, and client journey—so nothing slips through the cracks. It’s simple, powerful, and a total game-changer for staying on top of your business with ease.

All systems in the Bridal Business Buildout are designed to work seamlessly together, and this tracker ensures your brides feel cared for every step of the way—while keeping you cool, confident, and in control.

06

Coaching + Mentorship

Coaching and mentorship are built into your buildout so you’re not just handed systems — you actually understand how to run them. We start with a dedicated offer suite and service structure call, where we refine what you’re offering, restructure your pricing, and make sure your business is set up for stronger profit and a more elevated client experience.

If you’re a bridal team owner, you’ll also receive an additional call focused entirely on your team. This is where we tackle the real challenges — how to manage your artists, set boundaries, attract the right people, and build a brand that artists want to be part of. No fluff, just real structure that supports growth.

07

Training & Support

You’re not doing this alone. With your Bridal Business Buildout, you’ll get 1:1 training with my team (which we record & give to you) + 30 days of private chat support directly with me & my team inside my Circle community. Ask questions, get feedback, and troubleshoot in real-time as you implement your new systems—I’m right there with you every step of the way. 

You’ll also get full access to my signature course, Bridal Babes Academy, at no extra cost. Inside, you’ll find training, support, and a library of done-for-you templates to take your client experience and business organization even further. Think: a beautifully branded Booked Bride Welcome Guide, Services & Investment Guide, Beauty Prep Guide, and even a Profit Projections Calculator to help you plan smarter and grow faster.

This isn’t just a buildout—it’s a full-on transformation with the tools, training, and support you need to run your bridal business like a true CEO.

The Investment

Let your crm do the hard work for you. Click below to book your Bridal Business Buildout w/ CRM Setup and take the first step toward a more profitable, organized, and stress-free business.

This is a one time investment into your bridal beauty business that will serve you for years to come! Each step of this process can be duplicated year after year to ensure your business grows with you. The backend of your business is the foundation that everything else builds upon. Remember...simplicity = scalability

*investment for bridal teams start at $7,497 // website + branding are additional upgrades for buildout clients only!

My Go-To Sneakers

These instantly elevate every outfit and I'm obsessed / wear them constantly.

The Bridal Business Buildout Starts at $6,497+

bonuses

quick turnaround

Experience complete business transformation in just 30 days!

training + support

Included is 1:1 training with my team + 30 days support so you feel confident & prepared!

course access

You'll gain access to my signature course Bridal Babes Academy ($1497 value!)

financing available financing available financing available financing available financing available financing available financing available financing available financing available

you prefer to be a diy girlie - if that's the case - join bridal babes academy where you'll learn everything we do in buildout.

You’re still figuring out your processes and need more clarity before automating (a 1:1 strategy call might be a better starting point!)

You prefer to handle all admin manually

you'd rather diy it and take your time - then check out the self-paced course

The Bridal CRM Setup is probably not for you if...

You’re ready to streamline, scale, and expand your bridal beauty business

You want to automate your bridal beauty business but don’t know where to start

You spend hours responding to inquiries & sending quotes

You’re exhausted and overwhelmed with admin work

The Bridal CRM Setup is for you if:

frequently asked questions

What is a CRM, and why do I need one for my bridal beauty business? +

A CRM (Client Relationship Management) system is your ultimate time-saving tool. It automates inquiries, bookings, contracts, emails, payments & follow-ups—so you can ditch the admin overwhelm and focus on your artistry. A solid CRM setup means better organization, an elevated client experience & more time back in your day.

How long does the setup process take? +

The buildout process is roughly a 30 day intense venture. It can vary slightly based around availability for calls + trainings.

Will I get training on how to use my new systems? +

Yes, there is a mixture of 1:1 trainings & video trainings. You will gain access to an entire library of training videos you can refer back to.

Do I need a 17Hats subscription before signing up? +

No! If you don't, we will get your account set up for you & ready to go!

What is a CRM, and why do I need one for my bridal beauty business? +

A CRM (Client Relationship Management) system is your ultimate time-saving tool. It automates inquiries, bookings, contracts, emails, payments & follow-ups—so you can ditch the admin overwhelm and focus on your artistry.

Is this made for solo artists or bridal teams? +

The buildout service works for both solo artists + bridal team owners. However, there are some differences...some of them being investment, support period and what's included.

my signature 1:1 high level mentorship + dFY / limited availability / 4-6 spot per year

Let your CRM do the hard work for you. Click below to book your Bridal Buildout w/CRM Setup and take the first step toward a more profitable, organized, and stress-free business. In order to see if you qualify for a buildout, start with booking a complimentary call & let's chat!

Let's Work 

Together